Tuesday, November 11, 2014

Director of Digital Social Strategy

Director of Digital Social Strategy
Creative Circle
Our client, a Dallas agency, is looking for a Director of Digital & Social
Strategy to join their team. This is a full time position.
The ideal candidate has 7+ years of experience designing digital
strategies and social engagement programs. MUST HAVE AGENCY EXPERIENCE.
Must have demonstrated experience leading and managing SEO/SEM, marketing
database, email, social media and/or display advertising campaigns. Must be
proficient with:
*MS Office
*website analytic and ad serving tools and media tracking tools.
Creative/editorial copywriting experience is a plus. QSR and Retail
experience is a plus.
We are looking for a forward-thinking, highly collaborative Director of
Digital and Social Strategy to develop, implement and track digital
marketing campaigns across all digital channels.
In this role, will be responsible for the overall strategy for social
media and digital marketing efforts and will build and position branding
with clients and target customers through the use of social media and
select online media opportunities.
Other responsibilities include:
*managing, cultivating and mentoring the digital team
*innovating new products/services and brainstorming new and creative growth
*conceiving, creating and executing innovative online media and marketing
*designing, building and maintaining social media presence
*identifying and developing integrated partnership / sponsorship strategies
*collaborating with internal teams to create landing pages and optimizing
user experience
*measuring and reporting performance of all digital marketing campaigns and
assessing against goals
*utilizing strong analytical ability to evaluate end-to-end customer
experience across multiple channels and customer touch points
*identifying trends and insights, optimizing spend and performance based on
*evaluating emerging technologies and providing thought leadership and
perspective for adoption where appropriate
Submit resume (and samples if applicable) to: